Liz Safran
Elizabeth Safran is the founder and principal of Bottom Line Communications, soon to be called Looking Glass Public Relations, a high-tech public relations consultancy focused on enabling information security companies to achieve their business goals.
Elizabeth has 15 years of public relations and communications experience. Prior to founding BLC, she built and led the security technology practice at Trainer Communications, a million dollar a year practice which accounted for one third of the company’s revenues. Previously, at Lutchansky Communications, she contributed to a variety of enterprise, Internet, security, and wireless accounts.
As the account manager for Check Point Software Technologies, Inc., Elizabeth helped land the company cover stories in Forbes and Fortune during the same week and contributed to the agency winning the Bull Dog Reporter’s prestigious Silver Anvil award in 2001.
