Decision Matrix
It can be hard to choose a person or agency to write a case study or white paper. Considerations of price, quality, and scalability come into play. Are we the right firm for you?
| Price | Scalability | Quality | |
| Individual Freelancer |
Low | Can only take on one project at a time. | Varies greatly. Some freelancers are extremely experienced and highly competent, while others need significant oversight and editing. |
| BrainTrust Editorial |
Moderate | Can take on multiple projects. | Consistent. We confirm closely to client requirements, and supervise and edit writers closely. Writers have industry expertise. All editors have business magazine editing experience. |
| PR Agencies | Moderate to High | Can take on multiple projects. | Consistent.Confirms to agency standards. Writers can vary in experience. |
| Research Firms | High to Very High | Can take on multiple projects. | Consistent.Confirms to firm standards. Writing is done by analysts, who usually are very experienced. |
